THE CRANE



Within its short history, the Mazda CX-5 has become the best-seller for the brand. With its new, redesigned version, it was reimagined based on what the people already loved in it. This is what Japanese call Kaizen: the philosophy of continuous improvement instead of radical change. An improvement every passenger can feel in everyday life, some with more imagination than others.

INFO

Director: Per-Hampus Stålhandske DOP: Erik Henriksson Editor: Nicklas Amin Production Company: 27km Animation: Crux